Aurora Skin
A concept full-funnel program for a clean skincare brand: lifecycle email, Criteo product retargeting and StackAdapt native ads that bring browsers back to buy.
in 7 days.Shop nowRetargeting · 300×250
The challenge
Aurora gets plenty of traffic from TikTok, but most visitors leave without buying, and there's no system to bring them back.
We designed a connected loop: capture the visitor, follow up by email, and retarget across the web with dynamic product ads and native content.
Our approach
Capture
Quiz-based pop-up that recommends a routine and captures email.
Lifecycle email
Welcome, routine education, cart, replenishment and win-back flows.
Programmatic retargeting
Criteo dynamic product ads plus StackAdapt native for content-led retargeting.
Creative engine
UGC-style video and static variants tested every week.
Design system
Brand board and dashboard are illustrative concept visuals.
Projected impact
These are projected targets for a fictional brand, based on typical benchmarks for this kind of project. They are not results from a real client.
Stack
Like what you see?
Let's build the real version for your business. Book a free 30-minute strategy call.